Theater Resources Unlimited Announces March Panel: Secrets Of Successful Not-for-Profits

By: Feb. 25, 2019
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Theater Resources Unlimited (TRU) presents the March Panel, Secrets of Successful Not-for-Profits: How to Keep Your Theater Company Going and Growing on Tuesday, March 19, 2019 at 7:30pm (networking at 7pm) at Polaris North, 245 W. 29th Street, 4th floor, NYC, 10001. This panel is free for TRU members; $12.50 for non-members in advance ($15 at door). Please reserve using the bright red reservation box at https://truonline.org/events/successful-not-for-profits/ or e-mail TRUStaff1@gmail.com.

Panel will include Luis Reyes Cardenas, co-founder and co-artistic director of Open Hydrant Theatre Company; Anne Hamburger, founder & artistic director En Garde Arts; Ralph Peña, producing artistic director of Ma-Yi Theater Company; Lorca Peress, founding artistic director of MultiStages; others tba.

The perspiration and inspiration it takes to start a theater company is daunting enough in itself. How do you keep your company vital and relevant from year to year? Starting out, a strong and specific mission statement can help you establish yourself. But sometimes your mission needs to evolve and change. How do you find your audience, and keep it engaged as you change? Where does the money come from to keep going? Partnerships are an important part of survival. How can you effectively partner without compromising your identity? What strategies have been useful in the growth of the companies you will be meeting? Come learn their secrets of success, the ones they planned for and the surprises along the way.

Doors open at 7:00pm for networking and refreshments, roundtable introductions of everyone in the room will start at 7:30pm - come prepared with your best 30-second summary of who you are, and what you need. Free for TRU members; $12.50 for non-members in advance ($15 at door). Please use the bright red reservation box on this page, or email at least a day in advance (or much sooner) for reservations: e-mail TRUStaff1@gmail.com.


Theater Resources Unlimited (TRU) is the leading network for developing theater professionals, a twenty-six year old 501c3 nonprofit organization created to help producers produce, emerging theater companies to emerge healthily and all theater professionals to understand and navigate the business of the arts. Membership includes self-Producing Artists as well as career producers and theater companies.

TRU publishes an email community newsletter of services, goods and productions; presents the TRU VOICES Annual New Play Reading Series and Annual New Musicals Reading Series, two new works series in which TRU underwrites developmental readings to nurture new shows as well as new producers for theater; offers a Producer Development & Mentorship Program taught by prominent producers and general managers in New York theater, and also presents Producer Boot Camp workshops to help aspirants develop business skills. TRU serves writers through a Writer-Producer Speed Date, a Practical Playwriting Workshop, How to Write a Musical That Works and a Director-Writer Communications Lab; programs for actors include the Annual Combined Audition, soon to be announced.

Programs of Theater Resources Unlimited are supported in part by public funds awarded through the New York State Council on the Arts (NYSCA) with the support of Governor Andrew Cuomo and the New York State Legislature, as well as the Montage Foundation and the Leibowitz Greenway Foundation.

For more information about TRU membership and programs, visit www.truonline.org.



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