Flat Rock Playhouse Seeks Director Of Marketing

By: Jan. 04, 2019
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The new year is underway bringing with it the thrills and challenges of a new season. With many familiar faces returning to work ready to take on 2019, The Flat Rock Playhouse is looking to add a new team member to our full-time staff: Director of Marketing.

Flat Rock Playhouse is seeking a strategic thinker, marketer, and leader to serve as Director of Marketing and Communications. The Director will create, develop, and execute both short-term and long-term strategic marketing plans to develop and grow an annual audience of more than 80,000, and ticket revenue in excess of $2.5 million. Reporting to the Producing Artistic Director, the Director of Marketing and Communications serves as a key member of the theatre's senior management team.

The Director of Marketing and Communications is directly responsible for Flat Rock Playhouse's marketing, branding, public relations, sales, front of house operations, customer service, community awareness and earned revenue generation.

As the State Theater of North Carolina, Flat Rock Playhouse's mission is to enrich lives through the art of theatre by nurturing talent, inspiring creativity, and encouraging growth. Nestled in the mountains of Western North Carolina, The Flat Rock Playhouse provides Broadway-quality theater to both local patrons as well as to a bustling tourist season. To serve a wide community, The Flat Rock Playhouse provides diverse offerings including produced musicals, presenting acts, concerts, plays, and original productions. Intermingled within a season of productions Flat Rock Playhouse fosters an Education Program that is comprised of an Apprentice and Intern Program, K-12 Drama Classes and Camps, and a Family Series production season that invites the whole family to experience a professional production on stage.

For more information on The Director of Marketing Position please visit the Flat Rock Playhouse website news posting and submit resumes to info@flatrockplayhouse.org with the subject line Director of Marketing.

In 1937, a group of struggling performers, led by Robroy Farquhar, organized themselves as the Vagabond Players. The Vagabonds worked in a variety of places over the course of three years, and in 1940 found themselves in the Blue Ridge region of Western North Carolina. The local and tourist community welcomed them with open arms when they presented their first summer season of plays in a 150-year-old grist mill they converted into The Old Mill Playhouse at Highland Lake. So successful was that summer, they returned in 1941. After WWII, the Vagabond Players reorganized, came back to the region and opened a playhouse in nearby Lake Summit. The Lake Summit Playhouse thrived during the post war years and soon the Vagabond Players were looking for a larger and permanent home. In 1952, the troupe of performers, and a newly formed board of directors, made an offer to buy an 8-acre lot in the Village of Flat Rock. This new home made the Vagabonds "locals" and a rented big top gave birth to Flat Rock Playhouse. As the beautiful Western Carolina region continued to grow, so did the Playhouse and in 1961, by Act of the North Carolina General Assembly, Flat Rock Playhouse was officially designated The State Theatre of North Carolina. What began as a few weeks of summer performances in 1940 is now a nine-month season of plays including Broadway musicals, comedy, drama, and theatre for young audiences. The Playhouse's dual mission of producing the performing arts and providing education in the performing arts includes a professional series; a summer and fall college apprentice and intern program; and Studio 52, year-round classes and workshops in theatre and film for students from kindergarten through adults. Flat Rock Playhouse now hosts over 98,000 patrons annually and is a significant contributor to the local economy and the Arts in North Carolina.



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